Our Story

At Fortis Business Consultants, we specialize in helping small to midsized businesses break through growth barriers, streamline operations, and build strong cultures that retain top talent. We partner directly with owners and leadership teams to design and implement practical strategies that create measurable, lasting change.

Our work centers on four core areas of focus:

1. Strategic Consulting & Growth Planning

  • Business growth roadmaps and execution support

  • Revenue optimization strategies

  • Business model transformation for long-term scalability

2. Sales & Marketing Enablement

  • CRM setup, automation, and pipeline management

  • Go-to-market strategy development

  • Lead generation campaigns that convert

3. Operational Efficiency

  • Standard Operating Procedure (SOP) development

  • Systems integration and technology alignment

  • Workflow redesign to eliminate bottlenecks and increase output

4. Culture & Leadership

  • Culture assessments and organizational turnarounds

  • Manager training and leadership development programs

  • Core values implementation to align teams and strengthen retention

At Fortis, we don’t just advise, we execute alongside you. Our results driven approach ensures that every engagement delivers meaningful impact across revenue, operations, and culture.

Joe Treanor

Founder & Principal

Joe Treanor founded Fortis Business Consultants with a simple goal: to help business owners break through barriers and build companies that thrive. A seasoned entrepreneur, Joe has started and led multiple businesses across different industries, giving him firsthand insight into the challenges leaders face. He has driven contract growth in existing companies over 1,400% and built eight-figure sales pipelines, bringing both experience and execution to every engagement.

His work centers on Fortis’s four pillars, strategy and growth, sales enablement, operational efficiency, and culture and leadership, blending big-picture vision with practical solutions. Guided by the principle Fortis Fortuna Adiuvat—fortune favors the bold, Joe partners with leaders to create businesses that are stronger, more scalable, and built to last.